April 7th, 2006
Branding
monochrom Brandmarker
monochrom’s attempt to evaluate the actual power of brands by making Austrian people draw a total of twelve logos (nine international, three typically European) from memory, 25 people per brand
definately some cool stuff
Also on the list that I recognize the power of their image
Adidas
Philips (even though most people put 2 L’s)
bp
Peugeot
Apple
Lacoste
Apple
Toyota
via The Day, The [...]
