April 7th, 2006 @ 11:38 pm

Branding

monochrom Brandmarker
monochrom’s attempt to evaluate the actual power of brands by making Austrian people draw a total of twelve logos (nine international, three typically European) from memory, 25 people per brand

definately some cool stuff

Also on the list that I recognize the power of their image

  • Adidas
  • Philips (even though most people put 2 L’s)
  • bp
  • Peugeot
  • Apple
  • Lacoste
  • Apple
  • Toyota

via The Day, The Night

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